Blog Post

BLOG

Saving Money on Wedding Videography

  • By Gene DiPaula
  • 24 May, 2019

Part 2 - The Value of "Value-Adds"

Everyone wants a great deal on something we buy, but sometimes a great value is better. Why? Because a great value implies that the quality is there and the price is appropriate for what you are getting. Anyone who has hired a contractor and went with the lowest price knows this to be true - there are compromises we make in quality when we go with the lowest-priced service or good. Live long enough and it's undeniable.

So, it's time to shop for wedding videography. You can't believe how expensive it is. Certainly the videographer's advertised prices are just a starting point. You'll be able to negotiate down the price. 

But consider this: Let's say at your job you make $30/hour. One day you go in to work and your boss tells you that today, he's only going to pay you $28/hour. It's only $2/hour less so no big deal right. WRONG! You're furious that he has devalued the hard work you put into your job. Long story, short - that night you are searching the want ads. Well, it's sort of that way for wedding vendors. Not quite the same you say - they own their own business - they make the decisions - so they have more leeway. In fact, it's the opposite, the wedding videographer has priced their service based on the amount of work they know they are going to put into it. So, don't be surprised if they're not as willing to compromise on price.

But you really want to hire them and they won't lower their prices, what's a value-conscious consumer to do? Here's my advice. Ask for value-adds. Ask for a free hour of coverage. Ask for an additional DVD. Ask for some add-on that they offer at no additional cost if you're willing to pay the advertised price for their main services. I guarantee you it works 99% of the time. Hear me out - it's a win-win. The videographer feels that you value their services and work and you get a great value with a free add-on that you would not have otherwise received.

So, sure, you can get a college student or hobbyist to film your wedding, but instead consider a video professional who is willing to earn your business with a quality value-add.
Share by: